TikTok is not just a platform for entertainment; it’s also a powerful tool for making money. Whether you’re a content creator influencer or entrepreneur there are several ways to turn your TikTok presence into a source of income. Here’s a comprehensive guide on how to make money on TikTok in 2025.
1. Join the TikTok Creator Fund
TikTok offers a Creator Fund that pays users based on video views engagement and adherence to community guidelines. To qualify:
- You must be 18 years or older.
- Have at least 10000 followers.
- Accumulate at least 100000 video views in the past 30 days.
While this program provides income it may not be the most lucrative option so it’s best used alongside other monetization strategies.
2. Earn Money Through TikTok LIVE Gifts
TikTok’s LIVE Gifts feature allows followers to send virtual gifts during live streams which can be converted into real money. To be eligible:
- You must be at least 18 years old (19 in South Korea).
- Have at least 1000 followers.
- Follow TikTok’s community guidelines.
Once you receive gifts TikTok converts them into Diamonds which you can withdraw as cash【125】.
3. Partner with Brands for Sponsored Content
Brands are always looking for influencers to promote their products. By partnering with companies in your niche you can:
- Create sponsored videos featuring their products.
- Negotiate payment based on engagement and audience size.
- Use TikTok Creator Marketplace to connect with brands【125】.
4. Become a Brand Ambassador
Unlike sponsored posts brand ambassadors work with companies on a long-term basis. As a brand ambassador you’ll:
- Promote a company’s products consistently.
- Earn payments or receive free products.
- Build lasting relationships with brands【125】.
5. Sell Your Own Products or Services
If you have a business TikTok is a great platform to sell products or services. You can:
- Use TikTok Shop to showcase and sell directly on the app.
- Promote physical products like clothing accessories or gadgets.
- Sell digital products like e-books presets or online courses.
6. Affiliate Marketing on TikTok
Affiliate marketing is another way to make money. This involves:
- Promoting products through affiliate links.
- Earning a commission for every sale made through your link.
- Joining programs like Amazon Associates or other e-commerce affiliate networks【125】.
7. Create and Sell TikTok Accounts
If you can grow a TikTok account quickly you can sell it to businesses or influencers who want an established audience. This strategy works best if you:
- Focus on niche content (e.g. fashion fitness tech).
- Grow a large engaged following.
- Sell the account once it reaches a valuable size【125】.
8. Offer Shoutouts and Personalized Videos
You can charge followers or brands for:
- Personalized video shoutouts.
- Special birthday messages.
- Fan engagement activities.
Websites like Cameo allow influencers to monetize their popularity this way.
9. Monetize TikTok Through Patreon or Subscriptions
Creators can encourage followers to support them through:
- Patreon for exclusive content.
- YouTube Memberships for additional perks.
- Ko-Fi or Buy Me a Coffee for one-time donations【125】.
10. Teach Online Classes or Coaching
If you’re skilled in a particular area you can offer:
- Paid tutorials or masterclasses.
- Private coaching sessions.
- Courses on platforms like Udemy or Teachable.
Final Thoughts
Making money on TikTok in 2025 requires a mix of creativity strategy and audience engagement. Whether you choose brand deals live streaming selling products or affiliate marketing success comes from consistently producing valuable content and interacting with your audience.
